prikaz prve stranice dokumenta Ponuda funkcionalnih napitaka kao konkurentna prednost u ugostiteljstvu
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undergraduate thesis
Ponuda funkcionalnih napitaka kao konkurentna prednost u ugostiteljstvu
2021. urn:nbn:hr:143:102316
Paun, Nikolina
Šibenik University of Applied Sciences
Management

Cite this document

Paun, N. (2021). Ponuda funkcionalnih napitaka kao konkurentna prednost u ugostiteljstvu (Undergraduate thesis). Šibenik: Šibenik University of Applied Sciences. Retrieved from https://urn.nsk.hr/urn:nbn:hr:143:102316

Paun, Nikolina. "Ponuda funkcionalnih napitaka kao konkurentna prednost u ugostiteljstvu." Undergraduate thesis, Šibenik University of Applied Sciences, 2021. https://urn.nsk.hr/urn:nbn:hr:143:102316

Paun, Nikolina. "Ponuda funkcionalnih napitaka kao konkurentna prednost u ugostiteljstvu." Undergraduate thesis, Šibenik University of Applied Sciences, 2021. https://urn.nsk.hr/urn:nbn:hr:143:102316

Paun, N. (2021). 'Ponuda funkcionalnih napitaka kao konkurentna prednost u ugostiteljstvu', Undergraduate thesis, Šibenik University of Applied Sciences, accessed 04 April 2024, https://urn.nsk.hr/urn:nbn:hr:143:102316

Paun N. Ponuda funkcionalnih napitaka kao konkurentna prednost u ugostiteljstvu [Undergraduate thesis]. Šibenik: Šibenik University of Applied Sciences; 2021 [cited 2024 April 04] Available at: https://urn.nsk.hr/urn:nbn:hr:143:102316

N. Paun, "Ponuda funkcionalnih napitaka kao konkurentna prednost u ugostiteljstvu", Undergraduate thesis, Šibenik University of Applied Sciences, Šibenik, 2021. Available at: https://urn.nsk.hr/urn:nbn:hr:143:102316

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Metadata
TitlePonuda funkcionalnih napitaka kao konkurentna prednost u ugostiteljstvu
Title (english)OFFER OF FUNCTIONAL BEVERAGES AS A COMPETITIVE ADVANTAGE IN HOSPITALITY
AuthorNikolina Paun
MentorNikolina Gaćina (mentor)
Committee memberDijana Mečev (predsjednik povjerenstva)
Committee memberIvana Beljo (član povjerenstva)
Committee memberNikolina Gaćina (član povjerenstva)
GranterŠibenik University of Applied Sciences
(Management)
Šibenik
Defense date and country2021-09-20, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Povezanost između prehrane i zdravlja rezultirala je stvaranjem koncepta funkcionalne hrane. Mnogim znanstvenim istraživanjima dokazani su benefiti funkcionalne hrane na zdravlje čovjeka. Zdrava prehrana postaje sve popularnija kod potrošača i to je jedan od glavnih snaga za rast tržišta funkcionalnih napitaka, a u budućnosti se predviđa povećanje potrošnje funkcionalnih napitaka zbog pandemije uzrokovane COVIDOM 19. Funkcionalni napitci najčešće se reklamiraju kao napitci bogati vitaminima i mineralima koji utječu na poboljšanje narušenog imuniteta. Mliječni napitci koji sadrže probiotike vrlo su popularni jer je dokazano da pomažu pri obnavljanju crijevne mikroflore nakon antibiotika čija prekomjerna konzumacija predstavlja veliki problem u svijetu. Veoma bitna stavka za koncept funkcionalnih napitaka je predviđanje potreba potrošača te njihovo razumijevanje mogućnosti koje funkcionalni napitci nude.
Abstract (english)
The connection between diet and health has resulted in the creation of the concept of functional food. Many scientific studies have proven the benefits of functional foods on human health. Healthy eating is becoming increasingly popular with consumers and is one of the main forces for the growth of the functional beverage market, in the future it is predicted to increase the consumption of functional beverages due to the COVID 19 pandemic. Functional drinks are most often advertised as drinks rich in vitamins and minerals that affect the improvement of impaired immunity. Milk drinks containing probiotics are very popular because they have been proven to help restore the intestinal microflora after antibiotics whose excessive consumption poses a major problem in the world. A very important item for the concept of functional beverages is anticipating the needs of consumers and their understanding of the possibilities that functional beverages offer
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:143:102316
Study programmeTitle: Management; specializations in: Tourism Management, Information Management
Course: Tourism Management
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2021-09-22 07:30:36