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master's thesis
Analiza promocije malih obiteljskih hotela
2015. urn:nbn:hr:143:006072
Granc, Patrik
Šibenik University of Applied Sciences
Management

Cite this document

Granc, P. (2015). Analiza promocije malih obiteljskih hotela (Master's thesis). Šibenik: Šibenik University of Applied Sciences. Retrieved from https://urn.nsk.hr/urn:nbn:hr:143:006072

Granc, Patrik. "Analiza promocije malih obiteljskih hotela." Master's thesis, Šibenik University of Applied Sciences, 2015. https://urn.nsk.hr/urn:nbn:hr:143:006072

Granc, Patrik. "Analiza promocije malih obiteljskih hotela." Master's thesis, Šibenik University of Applied Sciences, 2015. https://urn.nsk.hr/urn:nbn:hr:143:006072

Granc, P. (2015). 'Analiza promocije malih obiteljskih hotela', Master's thesis, Šibenik University of Applied Sciences, accessed 29 March 2024, https://urn.nsk.hr/urn:nbn:hr:143:006072

Granc P. Analiza promocije malih obiteljskih hotela [Master's thesis]. Šibenik: Šibenik University of Applied Sciences; 2015 [cited 2024 March 29] Available at: https://urn.nsk.hr/urn:nbn:hr:143:006072

P. Granc, "Analiza promocije malih obiteljskih hotela", Master's thesis, Šibenik University of Applied Sciences, Šibenik, 2015. Available at: https://urn.nsk.hr/urn:nbn:hr:143:006072

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Metadata
TitleAnaliza promocije malih obiteljskih hotela
Title (english)ANALYSIS OF PROMOTION OF SMALL FAMILY HOTELS
AuthorPatrik Granc
MentorJelena Šišara (mentor)
Committee memberIvica Poljičak
Committee memberDivna Goleš
Committee memberJelena Šišara
GranterŠibenik University of Applied Sciences
(Management)
Šibenik
Defense date and country2015-11-12, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Marketing
Abstract
U ovom radu posvetili smo se analizi promocije malih obiteljskih hotela. Struktura samog rada podijeljena je u cjeline koje prikazuju osnovne pojmove hotelijerstva, i samog načina funkcioniranja hotela. Spomenut ćemo i udruge koje pripomažu razvoju malih obiteljskih hotela te kakva je njihova konkretna uloga u cjelokupnom razvoju hotelskog turizma u Hrvatskoj. Kroz daljnju analizu pojmovi se sužavaju sa općeg dijela na konkretne primjere malih obiteljskih hotela. Tematika malog obiteljskog hotela obrađena je kroz analizu samog mjesta gdje se hotel nalazi te njegov utjecaj na cjelokupni turistički razvoj naselja. Otkrit ćemo pozitivne i negativne strane malih obiteljskih hotela, te dati završnu analizu cjelokupnog rada.
Abstract (english)
In this paper, we dedicated ourselves to the analysis of the promotion of small family hotels. The structure of the work is divided into meaningful content that is showing the basic concepts of hotels, and their mode of operation. We will mention the associations that contributes to the development of small family hotels and what is their specific role in the overall development of the hotel tourism in Croatia. Through further analysis of the concepts and types of hotels in general we will concrete ourselves on examples of small family hotels. The theme of a small family hotel is treated through empirical research and comprehensive analysis of the town where the hotel is located. Also we will see its impact on the touristic development of the settlement itself. We will reveal the positive and negative aspects of small family hotels, and give a final analysis of the entire paper work.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:143:006072
Study programmeTitle: Management
Study programme type: professional
Study level: specialist graduate
Academic / professional title: stručni/a specijalist/specijalistica menadžmenta (stručni/a specijalist/specijalistica menadžmenta)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence Attribution-NonCommercial-NoDerivs 3.0 Unported (CC BY-NC-ND 3.0) icon
Created on2016-02-04 09:17:31