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undergraduate thesis
COMMUNICATION AND TOURISM
2020. urn:nbn:hr:143:282689
Pirija, Lovre
Polytechnic of Sibenik
Management

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Pirija, L. (2020). COMMUNICATION AND TOURISM (Undergraduate thesis). Retrieved from https://urn.nsk.hr/urn:nbn:hr:143:282689

Pirija, Lovre. "COMMUNICATION AND TOURISM." Undergraduate thesis, Polytechnic of Sibenik, 2020. https://urn.nsk.hr/urn:nbn:hr:143:282689

Pirija, Lovre. "COMMUNICATION AND TOURISM." Undergraduate thesis, Polytechnic of Sibenik, 2020. https://urn.nsk.hr/urn:nbn:hr:143:282689

Pirija, L. (2020). 'COMMUNICATION AND TOURISM', Undergraduate thesis, Polytechnic of Sibenik, accessed 26 October 2020, https://urn.nsk.hr/urn:nbn:hr:143:282689

Pirija L. COMMUNICATION AND TOURISM [Undergraduate thesis]. Šibenik: Polytechnic of Sibenik; 2020 [cited 2020 October 26] Available at: https://urn.nsk.hr/urn:nbn:hr:143:282689

L. Pirija, "COMMUNICATION AND TOURISM", Undergraduate thesis, Polytechnic of Sibenik, Šibenik, 2020. Available at: https://urn.nsk.hr/urn:nbn:hr:143:282689

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Metadata
TitleCOMMUNICATION AND TOURISM
Title (english)Komunikacija u turizmu
AuthorLovre Pirija
MentorGoran Crnica (mentor)
Committee memberIvana Kardum Goleš (predsjednik povjerenstva)
Committee memberNikolina Gaćina (član povjerenstva)
Committee memberGoran Crnica (član povjerenstva)
GranterPolytechnic of Sibenik
(Management)
Šibenik
Defense date and country2020-09-25, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Marketing
Abstract
The paper consists of three basic parts that aim to present the theory of tourism, catering, and communication, and the intertwining of these topics in everyday practice. The paper elaborates on the phenomena of multiculturalism and defines the impact of multiculturalism on the work environment and communication within the work environment. The paper is supported by statistical facts and pictures and extensively presents the opinions of respondents through two surveys on communication in marketing and communication in tourism. The aim of this paper is to explore how it is possible to improve the field of communication in tourism and marketing and potentially offer caterers suggestions that could improve business and guest satisfaction.
Abstract (english)
Rad se sastoji od tri temljna dijela kojima je cilj predstaviti teoriju turizma, ugostiteljstva i komunikacije te isprepletanje ovih tema u svakodnevnoj praksi. Rad se osvrće na pojavu multikulturalizma te definira utjecaj multikulturalizma na radno okruženje i komunikaciju unutar radnog okruženja. Rad je potkrijepljen statističkim činjenicama i slikama te opširno predstavlja razmišljanje ispitanika kroz dvije ankete o komunikaciji u marketingu te komunikaciji u turizmu. Cilj rada je istražiti na koji je način moguće unaprijediti polje komunikacije u turizmu i marketingu te potencijalno ponuditi ugostiteljima prijedloge pomoću kojih bi mogli unaprijediti poslovanje te zadovoljstvo gostiju.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:143:282689
Study programmeTitle: Management; specializations in: Tourism Management, Information Management
Course: Tourism Management
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2020-09-25 12:01:27