Adriatic Sea, forests, mountains, rivers and lakes are parts of rich tourist offer that Croatia can offer to European as well as international visitors. It is particularly important to develop and implement specific forms of tourism that are acceptable for nature and development of rural areas of which local residents have greater benefits with no or little effect on the environment and nature overall. The Otočac city is an example of town who can develop and invest in environmental, rural and cultural type of tourism, and it could be an integral part of the tourist area that are based on national parks, the wealth of rivers, forests, mountains and clear air. All this completes the interruption of the main traffic routes because of which Lika is called "the threshold" of the continental and coastal Croatia. The most important segment of the tourist offer is to develop tourism in the Otočac area based on sustainable development with minimal impact on natural resources that are neglected and destroyed all over the world by urbanization, transport and industry.