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undergraduate thesis
Strateško planiranje u poduzeću
2022. urn:nbn:hr:143:102090
Badžim, Marija
Šibenik University of Applied Sciences
Management

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Badžim, M. (2022). Strateško planiranje u poduzeću (Undergraduate thesis). Šibenik: Šibenik University of Applied Sciences. Retrieved from https://urn.nsk.hr/urn:nbn:hr:143:102090

Badžim, Marija. "Strateško planiranje u poduzeću." Undergraduate thesis, Šibenik University of Applied Sciences, 2022. https://urn.nsk.hr/urn:nbn:hr:143:102090

Badžim, Marija. "Strateško planiranje u poduzeću." Undergraduate thesis, Šibenik University of Applied Sciences, 2022. https://urn.nsk.hr/urn:nbn:hr:143:102090

Badžim, M. (2022). 'Strateško planiranje u poduzeću', Undergraduate thesis, Šibenik University of Applied Sciences, accessed 08 December 2023, https://urn.nsk.hr/urn:nbn:hr:143:102090

Badžim M. Strateško planiranje u poduzeću [Undergraduate thesis]. Šibenik: Šibenik University of Applied Sciences; 2022 [cited 2023 December 08] Available at: https://urn.nsk.hr/urn:nbn:hr:143:102090

M. Badžim, "Strateško planiranje u poduzeću", Undergraduate thesis, Šibenik University of Applied Sciences, Šibenik, 2022. Available at: https://urn.nsk.hr/urn:nbn:hr:143:102090

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Metadata
TitleStrateško planiranje u poduzeću
Title (english)STRATEGIC PLANNING IN THE COMPANY
AuthorMarija Badžim
MentorJasmina Sladoljev (mentor)
Committee memberJelena Žaja (predsjednik povjerenstva)
Committee memberGoran Crnica (član povjerenstva)
Committee memberJasmina Sladoljev (član povjerenstva)
GranterŠibenik University of Applied Sciences
(Management)
Šibenik
Defense date and country2022-10-27, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Poslovanje poduzeća ovisi o mnogo čimbenika, no jedan od najvažnijih čimbenika je dobra i kvalitetna strategija. Dobro osmišljena strategija i kvalitetna realizacija iste je prvi dio postizanja uspjeha poduzeća. Strateško planiranje jest definiranje onoga što neko poduzeće želi postići, odnosno jasno definiranje svih ciljeva, ali i načina na koje se to želi ostvariti. Najveću ulogu u ostvarenju svih strateških planova ima strateški menadžment koji je orijentiran na vanjsku okoline, ima jasnu viziju daljnjeg razvoja te nadzire ukupno poslovanje poduzeća. Cilj rada je prikazati što je to planiranje kao funkcija menadžmenta, strateško planiranje te na primjeru Maistra d.d. prikazati elemente strateškog planiranja.
Abstract (english)
The operation of a company depends on mane factors, but one of the most important factors is a good and high-quality strategy. A well-designed strategy and its quality implementation is the first part of achieving company success. Strategic planning is the definition of what a company wants to achieve, apropos the clear definition of all goals but also the way in which it is to be achieved, namely strategy and plans. The biggest role in the realization of all strategic plans is played by strategic management which is dealt with by the top management of a particular business. The goal of this final paper is to show what planing as a function of managment and strategic planing on example of company in tourism are.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:143:102090
Study programmeTitle: Tourism Management; Tourism Management, Information Management - undergraduate - professional study; specializations in: Tourism Management, Information Management
Course: Tourism Management
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2022-11-02 09:21:04